content coach:

Content Creation for the Modern Small Business 

In today's visually-driven digital landscape, the ability to create high-quality photos and videos is no longer a luxury—it's a necessity for any business aiming to stand out and connect with its audience. For small business owners, however, the thought of producing professional-looking content can be daunting, especially without access to expensive equipment or a dedicated marketing team. This 1:1 course is designed to demystify the process, showing you how to harness the power of your mobile phone to create stunning visuals that truly represent your brand.

why is this 1:1 course is for you

Are you a small business owner who wants to….

  • Develop the skills to take photos and videos that look polished and professional, all without needing to hire external help.

  • Learn how to unlock the full potential of your mobile phone or basic camera equipment to showcase your products or services.

  • Understand how to create visually engaging content that captures the essence of your brand and attracts your ideal customers.

  • Gain practical, easy-to-apply techniques that allow you to create high-quality content efficiently, giving you more control over your marketing efforts.

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This 2hr in-person course is ideal for small business owners, start ups, entrepreneurs, and anyone looking to enhance their content creation skills. Whether you're a complete beginner or someone with some experience, you'll find valuable insights, practical advice, and hands-on training that you can apply immediately to improve your business’s online presence.

Whats covered

PHOTOGRAPHY & VIDEOGRAPHY BASICS:

  • Composition and Leading Lines: Understand how to frame your shots to draw attention and create visually compelling images.

  • Lighting Techniques: Learn to work with natural and artificial light to highlight your products and services in the best possible way.

  • Camera Settings Mastery: Get to know your mobile phone or camera’s settings, so you can take advantage of every feature available to you.

CONTENT CREATION:

  • Creative Prop Use: Discover how to use simple props to add depth and personality to your photos.

  • Confidence on Camera: Build your on-camera presence so you can confidently represent your brand in videos and live streams.

  • Editing Essentials: Learn the basics of photo and video editing to polish your content, making it ready to share with the world.

AS WELL AS:

  • App hacks and tricks for free software programs (Capcut & Canva) for editing photos & videos, and deisgning eye catching marketing materials.

  • Social Media content creation tools within Instagram, TikTok & Facebook

Want to take your marketing into your own hands? The Content Coach course is designed to give you the skills and confidence to create high-quality content straight from your mobile phone—no fancy equipment or outsourcing required. In today’s fast-moving market, the ability to capture and share your brand’s story in real time is a game-changer. This workshop will help you create eye-catching content that connects with your audience, saves you time and money, and ensures your business stands out in a way that feels authentic and engaging.

Prefer to leave the imagery up to the professionals? Don’t worry, I’ve got you covered there too. I offer various imagery options in photo & video that cater for all your website, print and social media marketing needs.